Magic Hotel Group has unveiled a new culinary space just a short distance from Benidorm’s Poniente Beach: ‘El Mercat’, a restaurant that blends the essence of the most authentic tapas bars with the freshness of the sea and the richness of Spain’s gastronomy.

Its modernist-style bar, inspired by the vibrant atmosphere of destinations such as Alicante, is the heart of the restaurant. From here, a selection of tapas is served that pays homage to Mediterranean tradition while surprising with creative touches. Among its highlights are a wide variety of fresh seafood and market fish, classics such as cheeses and cured meats from across Spain (including the unmissable 5J acorn-fed Iberian ham), and innovative proposals such as a butter candle – dishes that combine tradition, innovation, aesthetics and flavour.

The menu is rounded off with lovingly prepared rice dishes from the region, as well as a wine cellar featuring Spain’s most renowned designations of origin, designed to pair each dish in perfect harmony.

With its carefully designed décor and a privileged location close to the Mediterranean, El Mercat presents itself as a new gastronomic landmark in Benidorm where tradition and creativity come together, offering an experience that goes far beyond simple tasting.

“We want El Mercat to be a place where the product speaks for itself – where every tapa, every dish and every glass of wine tells a story that connects with the essence of our land,” says Jehu Martínez, Executive Chef of Magic Hotel Group.

Located in Benidorm (Calle Almendros), El Mercat is ready to win over those who appreciate fine dining and the hallmark hospitality of Magic Hotel Group.

Housed within the Hotel Villa España, a new 4-star superior property, El Mercat welcomes both hotel guests and the general public, establishing itself as a meeting point for locals and visitors alike.